Trademark is a brand or logo that distinguishes one’s product or service from others. Trademark can be a name, word, logo, tagline, symbol, image or a combination of these elements. A trademark identifies the brand owner of a specific product or service.

Trademark Registration is a process of registering a company’s brand. It is an intangible asset of the company.Trademark Registration plays a vital role in enhancing the business image and goodwill.

It secures the brand name and logo of the owner. It creates goodwill and reputation in the market.

Trademark registration is not mandatory. However there are many advantages of getting a trademark registration:

  1. Creates a brand’s identity
  2. Assist in enhancing the business image and goodwill
  3. Provides an exclusive right over the brand name and logo
  4. Enhances business opportunities
  5. Assures legal protection
  6. Protection against unauthorised use of your brand
  7. Gain profit from licencing your trademark
  8. Provides recognition to your products or services in the market.
  9. Builds trust and loyalty among customers
  10. Creates an intangible asset

No. However it is beneficial to have an msme registration for firms, companies and LLPs. There is a 50% discount in Trademark Application fees for companies having MSME certificate.

A Trademark registration is valid for up to 10 years. A renewal application of a trademark can be made within 6 months prior to the date of expiry. The maximum time limit for renewal of a trademark is after 6 months from the date of expiry. If a trademark is not renewed in this period, it will be removed permanently from the register of trademarks.

After applying for a trademark, you can use the mark “TM”. The mark “®” can be used once a trademark is registered.